Internationalisation
GLOBAL COMPETITION LEADS TO CHANGE IN STRUCTURE
Today, most companies face intense international competition. The liberalization of world trade, political reforms and technological change have contributed to this. The result is a new international division of labor, which leads to a structural change in many sectors in Germany. Only companies that are strategically orientated can emerge stronger from this.
AIM FOR INTERNATIONAL COMPETITION ADVANTAGE
Every company can use additional opportunities through an international approach. Foreign countries open up new attractive sales markets and sales success can be achieved. Furthermore cost reductions can be realized through a foreign production facility. Particularly in the countries of Central and Eastern Europe as well as in China, there are considerable business opportunities for German companies. The amounts of German direct investments in these countries demonstrate their high economic attractiveness.
Protection of the STEP into ABROAD
The entry in new markets also contains risks and difficulties which must be overcome. Success and failure lie closely together. Often mistakes are already made by the planning of an engagement. Sufficient information and experiences are often absent. Mistakes can be corrected later mostly only difficult. For the success of the export-import business it is vital to recognise the risks early and to manage.
STRATEGY AND IMPLEMENTATION
For many years, we have been concentrating on advising companies on their global activities. Our consulting services range from market analysis to operational implementation on site. It is divided into five main areas:
- Intelligence Research: Procurement of relevant information
- Corporate strategy: Planning of international business
- Economic planning: ensuring profitability
- Personnel & Organization: Structure and qualification of employees
- Operational implementation: Takeover of management tasks